Why you need to understand your sugary limiting beliefs

I’ll tell you now, I’m quite into all this self help malarky. I’m currently reading Tony Robbins’s old school Unlimited Power and loving it. One of the things reiterated is the power of ‘belief’, something that is extremely relevant and applicable to anyone with an ounce of a sugar habit.

As Tony puts it…

 “a belief is any guiding principle, dictum, faith or passon that can provide meaning and direction in life….When we believe something is true, it’s like delivering a command to our brain as to how to represent what’s occurring.”

OK, it sounds like I’m getting super deep here and if you read that too fast, it’s a bit confusing.

limiting beliefs sugarQuite simply, it means that if you deeply believe something, you’ll make it happen that way. For example, if you believe you’re always going to need sugar in your tea, you’re not really conditioning yourself to do otherwise. If you believe you could stop the tea-sugar habit one day, you’re in a much better place to do so.

Likewise, some other common limiting beliefs around sweet to be aware of:

  • I will always need something sweet after a meal
  • I’ll never be able to give up my [insert favourite food]. For me, this was carrot cake, biscuits and dried fruit! (I hardly eat any of these now, about once a month if that. It doesn’t bother me in the slightest like I sometimes considered it would)
  • I don’t have the will power to go cold turkey (yes you do, if you choose to)
  • I can’t control myself once I’ve started. This is a classic belief with sugar that conditions the brain to binge. Sugar is addictive and makes us want more, but I believe the human brain is stronger, and can win with the help of solid ‘beliefs’

I’m not saying you can’t be any of the above, you should just rephrase them to empower yourself with the choice at all times…

  • I currently choose to have something sweet after a meal
  • I’ve decided I don’t want to give up my [favourite food] right now

You get the idea.

This sounds all good and straight forward right? Yes Tony makes sense, but what if you’re really not sure? I occasionally doubted if I wanted to let sweet go from my life and wondered if it was really possible. At some of the worst times I certainly started to believe that cutting out sugar was going to make my life miserable and boring.

Luckily, I think I managed to turn this one around before I really believed it. And guess what? Cutting out sugar made my life far from miserable. It empowered me, and in fact, it gave me the belief that I could overcome things I initially doubted, which is an incredible new belief to guide me through the rest of my life.

inspirationSo on top of the numerous health benefits, overcoming sugar had a profound effect on my self confidence and own belief system. There’s a win win if ever there was one.

Even when I messed up and stuffed a massive piece of chocolate cake, I just tried to believe it was one slip up, a completely normal part of the whole process (which it is) and that I would be still fine if I carried on (which I was).

So just take stock of your current ‘beliefs’ and if they’re the wrong way around, repeat 10 times in the mirror the new one you should be working with. It just might turn you around or help you condition your brain to enjoy your tea sans sweet.

Some empowering beliefs to install around sugar

  • I believe I have complete control over every morsel of food that passes my lips
  • I can say no to things, but sometimes I exercise this choice and say yes. It’s up to me.
  • I could stop eating chocolate tomorrow
  • I could stick to a plan if I really tried
  • My body doesn’t need sweet all the time

I leave you with another quote…

“Whether you believe you can, or whether you believe you can’t, you’re probably right”  Henry T Ford


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  1. […] Fast forward to now and I’m embracing smoked haddock at breakfast. Since I’ve always liked it, I’ve just had to shift my thinking and overcome the mental barrier of having fish for breakfast. It can be done, it’s really all in your mind. This is why you need to understand the effect your limiting beliefs have on your low sugar progress. […]

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